Megan and Ted had a bold, simple look in mind for their invitations. Both loved the clean look of the Futura typeface, which captured the wedding's modern and traditional blend of styles. They first grabbed their guests' attention with a save the date card, featuring a custom illustration by Travis, which traced the couple's route to the altar. Working from a concept Ted sketched on a napkin, the finished artwork diagrams their two paths becoming one shared journey: beginning in L.A. and New Orleans, meeting in N.Y., moving together to Virginia and ultimately, to Durham, North Carolina.
Ted also contributed the "concert poster" concept for the save the date's text layout. They were both very involved in the design process and enjoyed the collaboration, saying that Parklife "did a fantastic job in translating the concept into something that turned out beautifully on letterpress." The invitation itself was focused on clean lines, which were further highlighted by generous white space. Interestingly, the Black and Fire Truck red inks were not their wedding colors — they just really loved how those colors, especially on the bright white paper, made the design pop.
The couple had been big fans of letterpress printing before their wedding planning began — they appreciated, in Megan's words, "the tactile experience of opening up an envelope and experiencing an invitation that not only looked beautiful but FELT beautiful, too." And they valued what she described as "the permanence that letterpress represents. Even if the ink fades, the invite is still permanently there. It's a neat metaphor to accompany a wedding invite."